Digital Transformation is all about staying competitive and relevant and that means you need to embrace change. Transform customer experience. Drive data-based insights. Enable collaboration across departments. Be agile and innovate. Leverage the power of AI and ML.
Take the case of Amazon and Uber. They’ve been taking market share because the existing industries aren’t adapting their business models to embrace Digital Transformation!
Many companies have shut down because they didn’t implement an online store on their website or didn’t manage to offer quality sales services (delivery, product change or return policies, etc). A recent example of this is what happened to Toys'R'Us, the dominant American toy store founded in the 50’s, that filed for bankruptcy protection last September. They failed to keep up with the shift to an online business model and lost to its new competitors, like Amazon amongst others, who are the face of digital transformation.