Leveraging Sitecore EXM and Marketing Automation to Autonomously Run Personalized Campaigns
This Free Digital Workshop is designed for marketers who wish to truly imbibe the foundations of Sitecore EXM and autonomously execute successful email campaigns. We want to empower you to do personalized campaigns, manage contacts, automate campaigns and lots more!
Empowering Marketers with EXM and Marketing Automation
In a world filled with digital distractions, it is critical for companies to stand out from the noise and deliver the right content to the right
audience at the right time.
Aligning timely, relevant, and impactful messaging across channels, segments, audiences, and digital devices is what enables brands to build successful relationships across the customer lifecycle ─ This is the future of marketing.
Join us as we enable you to leverage the self-serving capability of Sitecore to help reduce time to market for running your campaigns efficiently using EXM and Marketing Automation!
During this interactive session, we will explore :
Independently executing personalized email campaigns quickly for users across channels and touchpoints
Autonomously creating marketing automation workflows to deliver timely and relevant content based on user activity data and online behaviour
Creating email campaigns from scratch – from uploading and managing recipients to developing the content and scheduling delivery
Leveraging Sitecore Marketing Automation to gain actionable insights and make decisions in real-time based important factors for better performance
Effectively utilizing list management, contact management, and manage email opt-in and subscription preferences