Roundtable Discussion: Why Empathy should be a part of your CX Strategy even after Pandemic?
In these unpredictable times, every organization realized staying connected with their customers is more important than ever. Adoption of digital tools played a significant role in engagement and conversion and the trend continues to grow on an exponential scale.
Watch the roundtable discussion between Ken Lowenberg, Director of Digital Marketing & Technology at Ameex Technologies, Carla Rummo, Chief Marketing Officer at Serena & Lily, Teresa Rodriguez, Sr. Director, Integrated Marketing and PR at Century 21 Stores, and Alex Dal Canto, Director of Product Marketing at Acquia as they discuss on the marketing strategies that worked during the pandemic and understand why they believe empathy should be an essential ingredient of the CX strategy even after the pandemic.